Why is the leading Hispanic television in the world decided to partner with two Spanish groups of socialist tendency rather than prestige, audience and profit, have created problems, economic losses and lack of credibility?
Who was the counselor who has pushed the young Mexican businessman Emilio AzcarragaJean,
president of the Televisa
television consortium, to serve in such an adventure?
What was the economic and communication paradise they sold to the son “Tiger” Emilio Azcarraga Milmo?
THE ORIGIN OF TELEVISA:
POLITICAL AND ENTREPRENEURS
Don Emilio Azcarraga Vidaurreta established radio station XEW, which proved a success in every way. From there, he obtained a concession to operate a television channel.
However, other people also won a similar concession. Interestingly,
beneficiaries were relatives of two presidents of Mexico, the German
family and the family O’farril Avila.
The first of these, therefore, dependent on Don Miguel German,
and the secondManuel Avila Camacho.
The man of worth in the field of radio-television communication was Don Emilio Azcarraga Milmo, who nourished his television station of the figures that for decades had captured the public attention and recognition. Not only that, the concept of “mariachi”, as known today, is precisely to Don Emilio, who among many things, forced the groups of “mariachis” incorporate the trumpet, with the purpose of making more vibrant the sound they emitted, and used exclusively by stringed instruments.
In response, the German and O’farril Avila decided to partner with Don Emilio Televicentro form the band, which dominated Mexican television spectrum for decades, with ostentatious loyalty to the political system that had sheltered.
The two new concessions granted television, which operated channels 13 and 8, the Group had Televicentro as competitors to two groups that did not have the same political and ideological origin-partisan members.
Indeed, during the government of
President Gustavo Diaz Ordaz
was given two grants to employers not identified or associated with revolutionary features of Mexican political system was so two businessmen were given to Catholics, as is the case of Don Eugenio Garza Sada,
head Monterrey Group,
and Don Francisco Aguirre Jimenez
possessed by Grupo Radio Centro.
The first of these was given to Channel 8
and Channel 13
On arrival estatólatra government of Luis Echeverria
– the tendency of the national-revolutionary – it stays with Channel 13,
the Family Aguirre,
fter the murder of Don Eugenio Garza Sada
and impediment to operate it Valseca García Journalism Chain,
who had already purchased, Monterrey associated with the Group Televicentro.
So, to be under one umbrella the German families, O’farril Avila, Azcarraga and Garza, establishing the consortium that we know today: TELEVISA.
DE TELEVISA TO
There is much to say about these sources TELEVISA and political behavior that lasted for many years, but not the object of this paper.
Just say, to ignore details that can later show, the first out of the new consortium, was the Monterrey group, due to the divestiture made at the time of the crisis produced after the debacle caused by the misguided economic policy President Jose Lopez Portillo.
Subsequently, the constant tension that is generated between the initial partners, reached its climax after two operations that alienated German families and O’farril Avila: the repeated purchase and sale of the Azteca stadium and the failure of the raid in the newspaper together with a sports newspaper that was sabotaged by internal power groups.
Indeed, the German and Avila O’farril Azcarraga pose to their discomfort and the dilemma: we will sell or sell, but we can not stay together.
Emilio Azcarraga Milmo, El Tigre, obtained funding from one of his sisters and bought packages of German and O’farril Avila. In the case of the first, who was with a small package of Televisa was the grandson of former German Miguel Valdes, ie German Michael Magnani.
The fact is that this change of partners, allowed the Tiger to move with greater ease. He was only
partnered by one of his nephews, Alejandro Burillo Azcarraga,
a German Magnani
and a significant debt with one of his two sisters, the mother of the Diez Barroso Azcarraga.
However, by making disease crisis of El Tigre, procedural problems ensued
that reached the courts. The situation was used by the zedillato
to intervene and to use television in their crusade against his driver: Carlos Salinas de Gortari.
It was so called president of Televisa news it was occupied, as before, by a loyal former president Zedillo, who was undersecretary of state.
And with this, as Don Emilio Azcarraga Jean took control
of the situation,
also “someone” went to the scene at the Spanish Socialist Felipe González,
very hand of Carlos Slim.
It was so that “someone” sold the idea to partner with the Group of Jesus Polanco, called Grupo PRISA, promoter of Spanish Socialist Party, and that of Jaume Roures, avowed Maoist who has made money under the current Spanish Socialist President Rodríguez Zapatero.
He was led to believe that Don Emilio Azcarraga Jean would do very well.
What were the results? Economic losses and credibility, only.
In return, Mexico has imported a model “news” in which socializing
involving the discredited Antonio Navalon,
who will be discussed in a third installment …